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Now people look at 'The Scream' or Van Gogh's 'Irises' or a Picasso and see its new content: money. Auction houses inherently equate capital with value.
Jerry Saltz
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Interpretation

What this quote means

The quote critiques how monetary value has overshadowed the intrinsic value of art.

Jerry Saltz emphasizes the troubling trend in the art world where the financial worth of artworks, such as 'The Scream' or Van Gogh's 'Irises', has become more significant than their cultural or emotional meanings. It highlights how auction houses commodify art, equating its value solely with capital, leading to a distorted understanding of what art truly represents.

Themes

ArtValueMoneyCultureCapital

In practice

Example use cases

In a discussion about the role of money in art, this quote can highlight concerns about commodification.

More from Jerry Saltz

'Untitled' is a time machine that can transport you to 1992, an edgy moment when the art world was crumbling, money was scarce, and artists like Tiravanija were in the nascent stages of combining Happenings, performance art, John Cage, Joseph Beuys, and the do-it-yourself ethos of punk. Meanwhile, a new art world was coming into being.
Jerry SaltzRead
Artists working for other artists is all about knowing, learning, unlearning, initiating long-term artistic dialogues, making connections, creating covens, and getting temporary shelter from the storm.
Jerry SaltzRead
I have a soft spot for art that, in terms of subject matter and material, is in bad taste.
Jerry SaltzRead
The giant white cube is now impeding rather than enhancing the rhythms of art. It preprograms a viewer's journey, shifts the emphasis from process to product, and lacks individuality and openness. It's not that art should be seen only in rutty bombed-out environments, but it should seem alive.
Jerry SaltzRead
In art, scandal is a false narrative, a smoke screen that camouflages rather than reveals. When we don't know what we're seeing, we overreact.
Jerry SaltzRead
I don't often go to curator or artist walk-throughs of exhibitions. For a critic, it feels like cheating. I want to see shows with my own eyes, making my own mistakes, viewing exhibitions the way most of their audience sees them.
Jerry SaltzRead

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