QuoteProject
Performance is there, and if you are not there in that moment it happened, it just stays in the memory. It's so immaterial and something this immaterial is very difficult to collect. Its difficult to buy, its how we can buy immaterial art.
Marina Abramovic
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Interpretation

What this quote means

The quote highlights the transient nature of performance art, emphasizing that experiences are fleeting and intangible.

Marina Abramovic's quote reflects on the ephemeral quality of performance art, noting that while the performance itself can be physically present, the true experience occurs in the moment and cannot be fully captured or purchased afterward. This immateriality creates a challenge in preserving the essence of the performance, making it something unique and rare in the world of art.

Themes

PerformanceArtEphemeralExperienceMemoryIntangibility

In practice

Example use cases

An artist's statement during an exhibition opening.

More from Marina Abramovic

All the aggressive actions I do to myself I would never dream of doing in my own life - I am not this kind of person. I cry if I cut myself peeling potatoes. I am taking the plane, there is turbulence, I am shaking. In performance, I become, somehow, like not a mortal.
Marina AbramovicRead
I hate studio. For me, studio is a trap to overproduce and repeat yourself. It is a habit that leads to art pollution.
Marina AbramovicRead
The function of the artist in a disturbed society is to give awareness of the universe, to ask the right questions, and to elevate the mind.
Marina AbramovicRead
First of all, to do performance art, you really have to give 100 percent. I only know that I have to give 100 percent and then what happens, happens.
Marina AbramovicRead
Theatre is fake... The knife is not real, the blood is not real, and the emotions are not real. Performance is just the opposite: the knife is real, the blood is real, and the emotions are real.
Marina AbramovicRead
I want people to come to me open and vulnerable. When they come to the gallery, they have to leave their watches, their computers, their Blackberrys, iPads, iPhones, because we are so incredibly used to technology, and I wanted to remove that.
Marina AbramovicRead

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