The real source of market promise is not the wealthy few in the developing world, or even the3 emerging middle-income consumers. It is the billions of aspiring poor who are joining the market economy for the first time.
The future lies with those companies who see the poor as their customers. - C. K. Prahalad
The future lies with those companies who see the poor as their customers.
- C. K. Prahalad
The real source of market promise is not the wealthy few in the developing world, or even the3 emerging middle-income consumers. It is the billions o… - C. K. Prahalad
The real source of market promise is not the wealthy few in the developing world, or even the3 emerging middle-income consumers. It is the billions o…
How we ask the question is extremely important to how we find the answer. - C. K. Prahalad
How we ask the question is extremely important to how we find the answer.
Assume responsibility for outcomes as well as for the processes and people you work with. How you achieve results will shape the kind of person you b… - C. K. Prahalad
Assume responsibility for outcomes as well as for the processes and people you work with. How you achieve results will shape the kind of person you b…
If we stop thinking of the poor as victims or as a burden and start recognizing them as resilient and creative entrepreneurs and value conscious cons… - C. K. Prahalad
If we stop thinking of the poor as victims or as a burden and start recognizing them as resilient and creative entrepreneurs and value conscious cons…
If we took the mission statements of 100 large industrial companies, mixed them up while everyone was asleep, and reassigned them at random, would an… - C. K. Prahalad
If we took the mission statements of 100 large industrial companies, mixed them up while everyone was asleep, and reassigned them at random, would an…
If your aspirations are not greater than your resources, you’re not an entrepreneur. - C. K. Prahalad
If your aspirations are not greater than your resources, you’re not an entrepreneur.
Invest time in languages and intercultural awareness. Focus on becoming part of global citizenry. In exchange for the opportunity to participate ever… - C. K. Prahalad
Invest time in languages and intercultural awareness. Focus on becoming part of global citizenry. In exchange for the opportunity to participate ever…
There is an important distinction between barriers to entry and barriers to imitation. - C. K. Prahalad
There is an important distinction between barriers to entry and barriers to imitation.
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