That's been one of my mantras - focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains.
Interpretation
Focusing on simplicity can lead to greater clarity and effectiveness, though it requires hard work.
Steve Jobs emphasizes the importance of focus and simplicity in our thinking and processes. Achieving simplicity is not an easy task; it demands effort and clarity of thought. However, once we attain this level of simplicity, it opens up tremendous possibilities and enables us to overcome significant challenges, represented by the metaphor of moving mountains.
In practice
In a team meeting discussing project management, this quote can inspire colleagues to prioritize simpler solutions.
Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.
It is piracy, not overt online music stores, which is our main competitor.
The people who are doing the work are the moving force behind the Macintosh. My job is to create a space for them, to clear out the rest of the organization and keep it at bay.
Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything - all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important.
Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something.
Fear your admirers! Learn in time to hear, understand, and love the cruel truth about yourselves!
I have far more respect for the person with a single idea who gets there than for the person with a thousand ideas who does nothing.
We will have taken one giant step forward when we face this reality: Powerful people never teach powerless people how to take their power away from them.
I know what it means to go to the stream to fetch water... what it means when people are poor and don't have enough to eat. It's not enough to say you know about poverty. You have to live it.
For gold is tried in the fire and acceptable men in the furnace of adversity.
Delusions, errors and lies are like huge, gaudy vessels, the rafters of which are rotten and worm-eaten, and those who embark in them are fated to be shipwrecked.
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