Creating great content that educates and informs is always the best marketing strategy.

- David Meerman Scott

Think like a publisher, not a marketer.

- David Meerman Scott

It's no longer about pitching the Today Show. It's about creating content that will attract the Today Show.

- David Meerman Scott

Don't start by talking about your products and services instead think about the people you are trying to reach

- David Meerman Scott

Real time is a new mindset in marketing, and that's what inbound marketing is all about.

- David Meerman Scott

Don't fear sharing your best ideas online: 1) Competition already knows what you are up to 2) People like leaders not followers.

- David Meerman Scott

Focus on your buyers and your buyers problems

- David Meerman Scott

The urgent can drown out the important.

- David Meerman Scott

On the web, you are what you publish.

- David Meerman Scott