People think that digital language is a fixed language, but it's not: it's very fluid. It's like I'm doing a painting where the paint refuses to dry.
Neville BrodyRead
Typography is a hidden tool of manipulation within society.
Interpretation
What this quote means
Typography influences how information is perceived and can guide people's thoughts and emotions.
Neville Brody's quote emphasizes the powerful role of typography in shaping communication and societal perceptions. It suggests that the design of text—its style, arrangement, and presentation—can subtly manipulate how messages are understood and interpreted by individuals, highlighting the importance of visual communication in media and society at large.
Themes
TypographyManipulationCommunicationDesignVisuals
In practice
Example use cases
In a presentation about graphic design, I might say, 'As Neville Brody noted, typography is a hidden tool of manipulation within society.'
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