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In a world where everyone is behaving honestly, any dishonesty constitutes a big infraction. But, in a world where many people are behaving dishonestly, and the news is filled with stories of their infractions, even big infractions can feel small to the perpetrator.
Dan Ariely
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Interpretation

What this quote means

Dishonesty is perceived differently depending on the context of others' actions in society.

This quote by Dan Ariely highlights the relative nature of dishonesty. In an environment where honesty is the norm, any act of dishonesty is significant and stands out, whereas in a society where dishonesty is rampant, individuals may view severe dishonest acts as less consequential, thus diminishing their moral impact.

Themes

DishonestyHonestyPerceptionMoralitySociety

In practice

Example use cases

During a discussion on ethics in business, this quote can illustrate how societal standards affect moral decisions.

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Quote by Dan Ariely | QuoteProject