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If you're going to do something that looks evil, don't smear it with icing and pretend it's good; just bloody well do it and keep your eyes peeled.
Robertson Davies
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Interpretation

What this quote means

Be honest about your intentions and actions, even if they are negative.

This quote emphasizes the importance of authenticity and honesty in our actions. It suggests that if one is going to engage in actions that may be deemed immoral or wrong, they should not try to conceal or sugarcoat their intentions; rather, they should own their choices and be aware of the consequences that come with them.

Themes

HonestyAuthenticityIntegrityActionsConsequences

In practice

Example use cases

During a debate on ethical business practices, one might reference this quote to stress the importance of transparency.

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Authors like cats because they are such quiet, lovable, wise creatures, and cats like authors for the same reasons.
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The egotist is all surface; underneath is a pulpy mess and a lot of self-doubt. But the egoist may be yielding and even deferential in things he doesn't consider important; in anything that touches his core he is remorseless.
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The world is full of people whose notion of a satisfactory future is, in fact, a return to the idealized past.
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