The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.
Johan HuizingaRead
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The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.
It begins with skepticism. The history of human folly, and our own susceptibility to illusions and fallacies, tell us that men and women are fallible.
It would have been cruel in Miss Havisham, horribly cruel, to practise on the susceptibility of a poor boy, and to torture me through all these years with a vain hope and an idle pursuit, if she had reflected on the gravity of what she did. But I think she did not. I think that in the endurance of her own trial, she forgot mine, Estella.
My desire was no less than before, you understand, but I no longer identified with the desire. Perhaps that is why taking them too seriously, we not only increase our susceptibility to disappointment, we actually create a climate inhospitable to the free and easy fulfillment of those desires.
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