The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.

- Akio Morita

Never break another man's rice bowl.

- Akio Morita

I believe it is a big mistake to think that money is the only way to compensate a person for his work. People need money, but they also want to be ha…

- Akio Morita

Curiosity is the key to creativity.

- Akio Morita

A company will get nowhere if all of the thinking is left to management.

- Akio Morita

Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.

- Akio Morita

My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.

- Akio Morita

You can be totally rational with a machine. But if you work with people, sometimes logic often has to take a backseat to understanding.

- Akio Morita

I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.

- Akio Morita