Treat failure as a lesson on how not to approach achieving a goal, and then use that learning to improve your chances of success when you try again. Failure is only the end if you decide to stop.
Richard BransonRead
Your brand name is only as good as your reputation
Interpretation
A brand's value is determined by how it is perceived by others.
This quote emphasizes the importance of reputation in branding. No matter how well-crafted a brand name might be, if it is associated with negative experiences or perceptions, it loses its value. A good reputation builds trust and loyalty among customers, which are essential for long-term success.
In practice
In a business presentation about building a strong brand, you can highlight the importance of maintaining a positive reputation.
Treat failure as a lesson on how not to approach achieving a goal, and then use that learning to improve your chances of success when you try again. Failure is only the end if you decide to stop.
It's a common misconception that money is every entrepreneur's metric for success. It's not, and nor should it be.
Some 80% of your life is spent working. You want to have fun at home; why shouldn't you have fun at work?
Values cannot be speedily forgotten if it is inconvenient or commercially expedient. Values have to have meaning and longevity; otherwise they are valueless. You cannot embrace innovation up to a point or only sometimes. Branding demands commitment; commitment to continual re-invention; striking cords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.
Please donβt get hung up on this question of whether you need to have experience in an industry before you launch your startup.
What's the most critical factor in any business decision you'll ever have to make? Basically, it boils down to this question: If this all crashes, will it bring the whole house tumbling down like a pack of cards? One business matra remains embedded in my brain - protect the downside.
There may be no greater tribute to Steve Jobs' success than the fact that much of the world learned of his passing on a device he invented.
The primary reason for failure is that people do not develop new _x000D_ plans to replace those plans that didn't work.
The reason I was able to grow my business was that every day, after producing 30 minutes of wine television, I spent 15 hours a day replying to every single person's e-mail and every single person's Twitter @ reply.
Take advantage of each small success. In this way you close the gap between what you want from life and what it is giving you.
Success breeds complacency. Complacency breeds failure. Only the paranoid survive.
I'm crazy lucky. I was trying to be a filmmaker. I was doing Second City classes as a way to be creative. I was a PA for a long time. I was working as an assistant editor on 'Iron Chef America' when I got 'SNL.' It was one of those situations where you're concentrating in one thing and the peripheral thing popped.
Subscribe for the occasional hand-picked quote. No noise.