People think that design is styling. Design is not style. It's not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need and beauty to produce something that the world didn't know it was missing.
Designers may be the true intellectuals of the future.
Interpretation
What this quote means
This quote suggests that designers will play a vital role in shaping the future, emphasizing the importance of creativity and problem-solving.
Paola Antonelli's quote highlights the growing significance of designers in a world increasingly driven by innovation and technology. It posits that as we face complex challenges, the skills of designers—who blend creativity with analytical thinking—will be essential in developing solutions that are not only functional but also enrich our lives. Designers, through their understanding of aesthetics and user experience, can bridge the gap between technological advances and human needs, making them, in a sense, the intellectual leaders of tomorrow.
Themes
In practice
Example use cases
In a TED talk about the importance of creativity in technology, one might quote, 'Designers may be the true intellectuals of the future.'
More from Paola Antonelli
All quotes →While an artist can choose whether or not to be responsive and responsible towards other human beings, by definition a designer must be.
Designers stand between revolutions and everyday life. They’re able to grasp momentous changes in technology, science, and society and convert those changes into objects and ideas that people can understand.
We live today not in the digital, not in the physical, but in the kind of minestrone that our mind makes of the two.
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