We all know the feeling of surrendering to the embedded biases of our devices. We let our cell phones ping us every time there's an incoming message and check our e-mail even when we'd best pay attention to what's going on around us in the real world. We text while driving.
Interpretation
This quote emphasizes how technology can distract us from the present moment and influence our behaviors.
Douglas Rushkoff highlights the pervasive influence of technology, particularly smartphones, on our daily lives. He points out how we often surrender to the compulsive nature of notifications and digital communication, which can detract from our engagement with the real world around us. The quote serves as a reminder to be mindful of the impact of our devices on our attention and awareness.
In practice
During a seminar on digital mindfulness, this quote could be used to spark a discussion about the effects of technology on attention.
Like most early enthusiasts, I always thought the way the Internet encouraged multitasking made users less vulnerable to manipulation, while simultaneously exploiting even more of our brain's capacity than before. Apparently not.
The faux now of Twitter updates and things pinging at you - all the pulses from digitality that we try to keep up with because we sense that there's something going on that we need to tap into - are artifacts, or symptoms of living in this atemporal reality. And it's not any worse than living in the 'time is money' reality that we're leaving.
Treating an age group as a demographic requires coming up with something that's common to every single one of them. Right?... So it's reductionist in that it reduces an entire segment of civilization down to one person with one habit.
Brains are tricky and adaptable organs. For all the 'neuroplasticity' allowing our brains to reconfigure themselves to the biases of our computers, we are just as neuroplastic in our ability to eventually recover and adapt.
As popular culture becomes more presentist, we move away from entertainment as the vicarious experience of a narrative - as watching someone else's story - and much more toward enacting one's own story. Moving away from myths and toward fantasy role-playing games, away from movies and toward videogames.
The first step toward maintaining autonomy in any programmed environment is to be aware that there's programming going on. It's as simple as understanding the commercials are there to help sell things. And that TV shows are there to sell commercials, and so on.
Technologies of easy travel give us wings; they annihilate the toil and dust of pilgrimage; they spiritualize travel! Transition being so facile, what can be any man's inducement to tarry in one spot?
As I walked down the street while talking on the phone, sophisticated New Yorkers gaped at the sight of someone actually moving around while making a phone call. Remember that in 1973, there weren't cordless telephones, let alone cellular phones. I made numerous calls, including one where I crossed the street while talking to a New York radio reporter - probably one of the more dangerous things I have ever done in my life.
I have seen women who are very interested in tech finish their graduate or undergraduate degrees, but then choose not to pursue a career in tech because they're not sure they want to spend the next 20-30 years in an industry that's very male dominated.
It is possible to think that the Internet will be a net positive for society while admitting that there are significant downsides - after all, it's not a revolution if nobody loses.
Everybody right now, they look at the current technology, and they think, 'OK, that's what artificial neural nets are.' And they don't realize how arbitrary it is. We just made it up! And there's no reason why we shouldn't make up something else.
Internet-centric companies have already begun changing the rules with binge-watching, flexible running times, fewer commercials, and crowd-sourced content. The brainpower - and just plain power - of the most valued tech firms will change things even more.
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