If you create an environment where the people truly participate, you don't need control. They know what needs to be done and they do it. And the more…

- Herb Kelleher

Think small and act small, and we'll get bigger. Think big and act big, and we'll get smaller.

- Herb Kelleher

We have a strategic plan. It's called 'doing things'.

- Herb Kelleher

A company is stronger if it is bound by love rather than by fear.

- Herb Kelleher

If you're crazy enough to do what you love for a living, then you're bound to create a life that matters.

- Herb Kelleher

People with different personalities, different approaches, different values succeed not because one set of values or priorities is superior but becau…

- Herb Kelleher

The important thing is to take the bricklayer and make him understand that he’s building a home, not just laying bricks.

- Herb Kelleher

You don't hire for skills, you hire for attitude. You can always teach skills.

- Herb Kelleher

If the employees come first, then they're happy. A motivated employee treats the customer well. The customer is happy so they keep coming back, which…

- Herb Kelleher