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If you are a new, upcoming designer, you've got to think of new, cool ways to make the industry look at you. Don't just get stuck in a rut, show your clothes, and be like, 'You should like this.'
Coco Rocha
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Interpretation

What this quote means

Innovative designers must find unique ways to stand out in the fashion industry instead of conforming to norms.

Coco Rocha's quote emphasizes the importance of creativity and originality for new designers in the competitive fashion industry. Rather than relying on traditional methods and expecting admiration for their designs, upcoming designers should actively seek innovative and captivating ways to showcase their work, thereby capturing the industry's attention and breaking free from conventional expectations.

Themes

DesignCreativityFashionInnovationOriginalityIndustryShowcase

In practice

Example use cases

A keynote speech at a designer conference to inspire young talents.

More from Coco Rocha

Something I always look for in an outfit is to have a standout piece.
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My wedding dress is a piece of art that I'll treasure forever. It was designed and created by Zac Posen. I gave him only the tiniest bit of direction when he started, and the end product was more beautiful than anything I could have imagined.
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Models are supposed to be a muse to you. Why is a muse always the same body type, the same look? It's boring.
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Usually, a model gets two to three seasons, or a year and a half, and that's it - you're done. For me, it will be 10 years.
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I think, as long as you're secure with yourself and happy with yourself, it really doesn't matter what the world around you thinks.
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When I started, I knew nothing about fashion. I remember, my first day going to my agency, I was wearing these huge bell-bottoms - they were patchwork corduroy and denim, which, at the time, I thought were amazing. My agent told me, 'You have a casting with Prada - you have to burn those jeans.'
Coco RochaRead

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