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Noise is the typographical error and the poorly designed page...Ambiguity is noise. Redundancy is noise. Misuse of words is noise. Vagueness is noise. Jargon is noise.
William Zinsser
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Interpretation

What this quote means

Noise refers to unclear or unnecessary elements that hinder effective communication.

In this quote, William Zinsser emphasizes that various forms of unclear or excessive language—such as ambiguity, redundancy, and jargon—serve as barriers to clear and effective communication. He suggests that such 'noise' detracts from the message's clarity and can confuse the audience, thereby highlighting the importance of concise and precise language.

Themes

NoiseCommunicationClarityAmbiguityLanguage

In practice

Example use cases

In a writing workshop focused on clarity, this quote can remind participants to eliminate unnecessary jargon.

More from William Zinsser

Writing is hard work. A clear sentence is no accident. Very few sentences come out right the first time, or even the third time. Remember this in moments of despair. If you find that writing is hard, it's because it is hard. It's one of the hardest things that people do
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Never hesitate to imitate another writer. Imitation is part of the creative process for anyone learning an art or a craft. Bach and Picasso didn't spring full-blown as Bach or Picasso; they needed models. This is especially true of writing.
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Good writing is lean and confident.
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My four articles of faith: clarity, simplicity, brevity and humanity.
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I have no interest in teaching writers how to sell. I want to teach them how to write. If the process is sound, the product will take care of itself, and sales are likely to follow.
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Don't hedge your prose with little timidities. Good writing is lean and confident. . . . Every little qualifier whittles away some fraction of the reader's trust. Readers want a writer who believes in himself and in what he is saying. Don't diminish that belief. Don't be kind of bold. Be bold.
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Quote by William Zinsser | QuoteProject