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What the public wants is the image of passion, not passion itself.
Roland Barthes
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Interpretation

What this quote means

People are often more attracted to the appearance of passion rather than genuine feelings of it.

Roland Barthes suggests that society tends to idolize the outward expression of passion—what it looks like—while often neglecting the authenticity and depth of actual passionate feelings. This indicates a cultural preference for images and representations over real emotional experiences, leading to a superficial understanding of what passion truly is.

Themes

PassionImagePublicAuthenticityRepresentation

In practice

Example use cases

In a speech about the importance of authenticity in art, one might reference Barthes to illustrate the difference between appearance and reality.

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All those young photographers who are at work in the world, determined upon the capture of actuality, do not know that they are agents of Death.
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Quote by Roland Barthes | QuoteProject