The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
Seth GodinRead
Most of the time, creative entrepreneurs lose interest long before their marketing message loses its power.
Interpretation
What this quote means
Creative entrepreneurs often give up on their marketing efforts too soon, even though their messages are still effective.
This quote highlights the common tendency of creative entrepreneurs to lose enthusiasm for their marketing campaigns before their messages have reached their full potential. It serves as a reminder that persistence and belief in one's message are crucial, as the initial enthusiasm may wane long before the audience has fully engaged with the idea.
Themes
CreativityEntrepreneurshipMarketingPersistenceSuccess
In practice
Example use cases
In a motivational talk to aspiring entrepreneurs.
More from Seth Godin
All quotes →Not adding value is the same as taking it away.
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Excellence isn’t about meeting the spec, it’s about setting the spec. It defines what the consumer sees as quality right this minute, and tomorrow, if you’re good, you’ll reset that expectation again
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Living with doubt ... is almost always more profitable than living with certainty. _x000D_ People don't like doubt, so they pay money and give up opportunities to avoid it. _x000D_ Entrepreneurshi p is largely about living with doubt. If you need reassurance, you're giving up quite a bit to get it. On the other hand, if you can get in the habit of seeking out uncertainty, you'll have developed a great instinct.
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The danger of the Web is that you can go from idea to public announcement in under ten minutes.
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Art isn't only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
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