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Ugly is attractive, ugly is exciting. Maybe because it is newer. The investigation of ugliness is, to me, more interesting than the bourgeois idea of beauty. And why? Because ugly is human.
Miuccia Prada
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Interpretation

What this quote means

This quote suggests that what is perceived as unattractive can be more intriguing and genuine than conventional beauty.

Miuccia Prada emphasizes that ugliness can possess a unique allure that challenges traditional standards of beauty. She argues that exploring the concept of ugliness provides deeper insights into humanity, as it reflects authenticity and rawness often absent in the polished ideals of beauty celebrated by mainstream culture.

Themes

UglinessBeautyHumanityInterestAuthenticity

In practice

Example use cases

In a fashion conference discussing the evolution of design aesthetics.

More from Miuccia Prada

What you wear is how you present yourself to the world, especially today, when human contacts are so quick. Fashion is instant language.
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When I design and wonder what the point is, I think of someone having a bad time in their life. Maybe they are sad and they wake up and put on something I have made and it makes them feel just a bit better. So, in that sense, fashion is a little help in the life of a person. But only a little.
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Many of us grew up with a kind of puritanism against shopping. But shopping can be much more than how it is cast. If you are bored or you have problems, it can be a way of lifting your spirits, by doing something light and superficial. Why not?
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It's horrible when people are only interested in buying labels, because it doesn't bring them the happiness they think it will.
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What you wear is how you present yourself to the world, especially today when human contacts go so fast. Fashion is instant language.
Miuccia PradaRead
One's life and passion may be elsewhere, but New York is where you prove if what you think in theory makes sense in life.
Miuccia PradaRead

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