Organizations exist to enable ordinary people to do extraordinary things.
Theodore LevittRead
You want to dig your well where you have the best chance of finding water with the least amount of digging
Interpretation
Focus your efforts where they are most likely to yield results.
This quote emphasizes the importance of strategically choosing where to invest your time and resources. By understanding your environment and identifying the areas with the greatest potential for success, you can achieve your goals more efficiently and effectively, minimizing wasted effort and maximizing outcomes.
In practice
In a business meeting when discussing resource allocation.
Organizations exist to enable ordinary people to do extraordinary things.
Kodak sells film, but they don't advertise film; they advertise memories.
Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.
Selling concerns itself with the tricks and techniques of getting people to exchange their cash for your product. It is not concerned with the values that the exchange is all about. And it does not, as marketing invariable does, view the entire business process as consisting of a tightly integrated effort to discover, create, arouse and satisfy customer needs.
A powerful force drives the world toward a converging commonality, and that force is technology. β¦ Almost everyone everywhere wants all the things they have heard about, seen, or experienced via the new technologies.
The purpose of a business is to get and keep a customer. Without customers, no amount of engineering wizardry, clever financing, or operations expertise can keep a company going.
I feel very lucky to have grown up having interaction with adults who were making change but who were far from perfect beings. That feeling of not being paralyzed by your incredible inadequacy as a human being, which I feel every day, is a part of the legacy that I've gotten from so many of the adult elders.
If there is anything more dangerous to the life of the mind than having no independent commitment to ideas, it is having an excess of commitment to some special and constricting idea.
When you come to see you are not as wise today as you thought you were yesterday, you are wiser today.
Doubts and mistrust are the mere panic of timid imagination, which the steadfast heart will conquer, and the large mind transcend.
We can walk through the darkest night with the radiant conviction that all things work together for the good.
Don't fall into the trap of studying the Bible without doing what it says.
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