Quotes on Consumers

Excellence isn’t about meeting the spec, it’s about setting the spec. It defines what the consumer sees as quality right this minute, and tomorrow, if you’re good, you’ll reset that expectation again

More and more people work on Sundays as a consequence of the competitiveness imposed by a consumer society.

In a consumer society there are inevitably two kinds of slaves: the prisoners of addiction and the prisoners of envy.

Consumer: A person who is capable of choosing a president but incapable of choosing a bicycle without help from a government agency.

If old consumers were assumed to be passive, then new consumers are active. If old consumers were predictable and stayed where you told them, then new consumers are migratory, showing a declining loyalty to networks or media. If old consumers were isolated individuals, then new consumers are more socially connected. If the work of media consumers was once silent and invisible, then new consumers are now noisy and public.

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.

Leave America and you'll find that the consumers in many other countries enjoy watching advertising. Not because the products are better, but because the ads are produced to be entertaining. Sometimes they are funny. Sometimes they are dramatic. Sometimes they are just beautiful.

There is no place for government to prohibit consumers from buying products the effect of which will be to harm themselves.

The corporate lobby in Washington is basically designed to stifle all legislative activity on behalf of consumers.

The great danger to the consumer is the monopoly -whether private or governmental. His most effective protection is free competition at home and free trade throughout the world. The consumer is protected from being exploited by one seller by the existence of another seller from whom he can buy and who is eager to sell to him. Alternative sources of supply protect the consumer far more effectively than all the Ralph Naders of the world.

The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could spread their message through traditional marketing, consumers now seek an enduring emotional connection with the companies they patronize. The foundation of that connection is the most important characteristic of building a world-class brand: trust. Trust with your people and trust with your customers.

The solution as consumers is - perhaps surprisingly - to take adverts very, very seriously. We should ask ourselves what it is that we find lovely in them - the visions of friendship, togetherness, repose, or whatever. And then consider what would actually help us find these qualities in our lives.

On the whole, we think of our consumers - other judges, lawyers, the public. The law that the Supreme Court establishes is the law that they must live by, so all things considered, it's better to have it clearer than confusing.

In the market, the fittest are those most able to serve the consumers; in government, the fittest are those most adept at wielding coercion and/or those most adroit at making demagogic appeals to the voting public.

The real bosses, in the capitalist system of market economy, are the consumers.

There is a real connection between culture and climate change. We all have a part to play and if you engage with life, you will get a new set of values, get off the consumer treadmill, and start to think, and it is these great thinkers who will rescue the planet.

A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.

Im happy to be a part of the conversation, if more young people are talking about fracking instead of twerking were heading in the right direction. The people that govern us dont want an active population who are politically engaged, they want passive consumers distracted by the spectacle of which I accept I am a part.

Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both are forms of scapegoating, neither accomplishes anything.

Consumer Christianity is now normative. The consumer Christian is one who utilizes the grace of God for forgiveness and the services of the church for special occasions, but does not give his or her life and innermost thoughts, feelings, and intentions over to the kingdom of the heavens. Such Christians are not inwardly transformed and not committed to it.

Good design is thorough down to the last detail - Nothing must be arbitrary or left to chance. Care and accuracy in the design process show respect towards the consumer.