Customer satisfaction is worthless. Customer loyalty is priceless.
Jeffrey GitomerRead
Topic
11 quotes
Customer satisfaction is worthless. Customer loyalty is priceless.
Your most unhappy customers are your greatest source of learning.
Kind words can be short and easy to speak, but their echoes are truly endless.
Make your product easier to buy than your competition, or you will find your customers buying from them, not you.
Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.
Most of us understand that innovation is enormously important. It's the only insurance against irrelevance. It's the only guarantee of long-term customer loyalty. It's the only strategy for out-performing a dismal economy.
The key is to set realistic customer expectations, and then not to just meet them, but to exceed them - preferably in unexpected and helpful ways.
We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
There is only one boss. The customer.
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
A rose on time is more valuable than a $1,000 gift that's too late.
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