Don't hire a dog, then bark yourself
David OgilvyRead
Topic
289 quotes
Don't hire a dog, then bark yourself
Anyone who says failure is not an option has also ruled out innovation.
At Google, operations are not just an afterthought: they are critical to the company's success, and we want to have just as much effort and creativity in this domain as in new product development.
The locus of corporate innovations has been product development. But in times of rapid and unpredictable change, the creation of individual products becomes less important than the creation of a general organizational aptitude for innovation.
He who rejects change is the architect of decay.
Our future growth relies on competitiveness and innovation, skills and productivity... and these in turn rely on the education of our people.
One of the greatest pains to human nature is the pain of a new idea.
By such innovations are languages enriched, when the words are adopted by the multitude, and naturalized by custom.
Because its purpose is to create a customer, the business enterprise has two - and only these two — basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are 'costs'.
The company's most urgent task is to learn to welcome, beg for, demand - innovation from everyone.
I am not myself apt to be alarmed at innovations recommended by reason. That dread belongs to those whose interests or prejudices shrink from the advance of truth and science.
Nothing retains its form; new shapes from old. Nature, the great inventor, ceaselessly contrives. In all creation, be assured, there is no death - no death, but only change and innovation; what we men call birth is but a different new beginning; death is but to cease to be the same. Perhaps this may have moved to that, and that to this, yet still the sum of things remains the same.
If you only have a hammer, you tend to see every problem as a nail.
We have come to think of art and work as incompatible, or at least independent categories and have for the first time in history created an industry without art.
The heart and soul of the company is creativity and innovation.
If I have a thousand ideas and only one turns out to be good, I am satisfied.
I shall become a master in this art only after a great deal of practice.
Observe what is with undivided awareness.
All human development, no matter what form it takes, must be outside the rules; otherwise we would never have anything new.
If you're not failing every now and again, it's a sign you're not doing anything very innovative.
Governments will always play a huge part in solving big problems. They set public policy and are uniquely able to provide the resources to make sure solutions reach everyone who needs them. They also fund basic research, which is a crucial component of the innovation that improves life for everyone.
Subscribe for the occasional hand-picked quote. No noise.