For me, it's not about being the best designer. I'm interested in being the best partner. The best collaborator.
Yves BeharRead
I am passionate about what design can do - how far it can support the new ideas and the new ways of living of this 21st Century. Good design accelerates this exciting future where manufacturing is local, materials and processes are cradle to cradle, business models are both socially and financially driven.
Interpretation
The quote emphasizes the transformative power of design in shaping the future of living and manufacturing.
Yves Behar's quote highlights the importance of design in facilitating innovative ideas and sustainable practices in the 21st century. He believes that good design not only supports local manufacturing and sustainable materials but also promotes business practices that are socially responsible and financially viable, thereby accelerating a positive future.
In practice
In a design conference to illustrate the role of design in social change.
For me, it's not about being the best designer. I'm interested in being the best partner. The best collaborator.
The role of designers and product makers is to really become much better editors. What kind of functionality is actually needed - and truly delightful - to consumers? Remove all the extraneous stuff.
I think every business, really, has a unique reason for being, unique assets, unique attributes, a unique history. And that can be turned into a very attractive design story, essentially, that consumers can relate to.
Designers stand between revolutions and everyday life. They’re able to grasp momentous changes in technology, science, and society and convert those changes into objects and ideas that people can understand.
Design should not dominate things, should not dominate people. It should help people. That's its role.
Confusion and clutter are failures of design, not attributes of information. And so the point is to find design strategies that reveal detail and complexity - rather than to fault the data for an excess of complication. Or, worse, to fault viewers for a lack of understanding.
Things which are different in order simply to be different are seldom better, but that which is made to be better is almost always different.
It is sad that so many designers don't know how to make. CAD software can make a bad design look palatable! It is sad that four years can be spent on a 3D design course without making anything! People who are great at designing and making have a great advantage.
Content precedes design. Design in the absence of content is not design, it's decoration.
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