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It is a doctrine of war not to assume the enemy will not come, but rather to rely on one's readiness to meet him; not to presume that he will not attack, but rather to make one's self invincible.
Sun Tzu
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Interpretation

What this quote means

Preparedness and resilience are essential in facing challenges.

This quote by Sun Tzu emphasizes the importance of being prepared for potential threats instead of assuming they won't occur. It advocates for a proactive mindset, encouraging individuals to focus on strengthening their own position and capabilities, thereby becoming 'invincible' in the face of adversity.

Themes

PreparednessResilienceStrategyLeadershipAdversity

In practice

Example use cases

In a leadership seminar focused on crisis management.

More from Sun Tzu

Who does not know the evils of war cannot appreciate its benefits.
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Great results, can be achieved with small forces.
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To capture an enemies army is better than to destroy it.
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The general who wins the battle makes many calculations in his temple before the battle is fought. The general who loses makes but few calculations beforehand.
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You can ensure the success of your attacks if you only attack places that are undefended. You can ensure the safety of your defense if you only hold positions that cannot be attacked. Therefore, that general is skillful in attack whose opponent does not know what to defend; and he is skillful in defense whose opponent does not know what to attack.
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If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.
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