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To our human minds, computers behave less like rocks and trees than they do like humans, so we unconsciously treat them like people.... In other words, humans have special instincts that tell them how to behave around other sentient beings, and as soon as any object exhibits sufficient cognitive function, those instincts kick in and we react as though we were interacting with another sentient human being.
Alan Cooper
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Interpretation

What this quote means

Humans instinctively treat computers like they are sentient beings due to their cognitive functions.

This quote by Alan Cooper explores how humans naturally respond to machines that display cognitive functions, similar to how they interact with other humans. As technology advances and becomes more sophisticated, our inherent instincts drive us to perceive and treat these machines as entities with personalities and needs, highlighting the blurred lines between human interaction and our engagement with technology.

Themes

TechnologyComputersHumansInteractionSentience

In practice

Example use cases

In a technology conference, discussing how AI advances compel us to rethink our relationship with machines.

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If we want users to like our software we should design it to behave like a likeable person: respectful, generous and helpful.
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