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What is love except another name for the use of positive reinforcement? Or vice versa.
B. F. Skinner
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Interpretation

What this quote means

The quote suggests that love can be understood as a form of positive reinforcement in relationships.

This quote by B. F. Skinner implies that the concept of love is intricately linked to the behaviors that are encouraged through positive reinforcement. It suggests that what we often refer to as love may be fundamentally about creating an environment where positive behaviors are rewarded, thereby reinforcing the bond between individuals.

Themes

LovePositive ReinforcementRelationshipsBehaviorPsychology

In practice

Example use cases

During a relationship counseling session, I quoted Skinner to illustrate how love can be nurtured through positivity.

More from B. F. Skinner

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Each of us has interests which conflict the interests of everybody else... 'everybody else' we call 'society'. It's a powerful opponent and it always wins. Oh, here and there an individual prevails for a while and gets what he wants. Sometimes he storms the culture of a society and changes it to his own advantage. But society wins in the long run, for it has the advantage of numbers and of age.
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I am opposed to the military use of animals. I am also opposed to the military use of men.
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The ideal of behaviorism is to eliminate coercion: to apply controls by changing the environment in such a way as to reinforce the kind of behavior that benefits everyone.
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Unable to understand how or why the person we see behaves as he does, we attribute his behavior to a person we cannot see, whose behavior we cannot explain either but about whom we are not inclined to ask questions.
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