Quotes on Armani

When I started Giorgio Armani in the mid-'70s, I realized that women needed a way to dress that was equivalent to that of men - something that would give them dignity, an attitude that would help them handle their work life.

You don't want to be that parent - the one who dresses his kid in a cloth sack when all the other kids are in Armani cloth sacks - especially in a time like ours, when materialism is not only rampant and ascendant but is fast becoming the only game in town.

I am not looking like Armani today and somebody else tomorrow. I look like Ralph Lauren. And my goal is to constantly move in fashion and move in style without giving up what I am.

When you think of the blur of all the brands that are out there, the ones you believe in and the ones you remember, like Chanel and Armani, are the ones that stand for something. Fashion is about establishing an image that consumers can adapt to their own individuality. And it's an image that can change, that can evolve. It doesn't reinvent itself every two years.

I was literally 3 years old when I started drawing. I did it all my life, through primary school, secondary school, all my life. I always, always wanted to be a designer. I read books on fashion from the age of twelve. I followed designer's careers. I knew Giorgio Armani was a window-dresser, Emanuel Ungaro was a tailor.