Massimo Vignelli

The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.

Designers take care of everything around us. Everything that is around us, this table, this chair, this lamp, this pen has been designed. All of these things, everything has been designed by somebody.

Styles come and go. Good design is a language, not a style.

Design without discipline is anarchy, an exercise of irresponsibilit y.

Good design is ubiquitous and forever.

A designer without a sense of history is worth nothing

I see graphic design as the organization of information that is semantically correct, syntactically consistent and pragmatically understandable.

The life of a designer is a life of fight: fight against the ugliness.