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The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.
Massimo Vignelli
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Interpretation

What this quote means

Designers strive to improve the world around them by combating visual ugliness through their work.

In this quote, Massimo Vignelli emphasizes the role of designers as fighters against the 'visual disease' present in their environment. Just as doctors work to heal physical ailments, designers seek to enhance aesthetics and improve the quality of visual experiences in everyday life, advocating for beauty and functionality in their creations.

Themes

DesignArtBeautyCreativityVisualAesthetics

In practice

Example use cases

This quote can be used in a design workshop to inspire students to think critically about aesthetics.

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I see graphic design as the organization of information that is semantically correct, syntactically consistent and pragmatically understandable.
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