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In an age when so many groups are rolling out restaurants faster than your local baker makes donuts, my goal is that each restaurant feels hand-crafted. That they have their own soul.
Danny Meyer
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Interpretation

What this quote means

The quote emphasizes the importance of individuality and care in the creation of restaurants amidst a trend of rapid proliferation.

Danny Meyer highlights a desire for his restaurants to have a unique identity and essence, contrasting with the rapid establishment of numerous generic dining options. He advocates for a more thoughtful approach to restaurant creation, where each one is crafted with attention to detail and a personal touch, akin to how a local baker thoughtfully makes each donut.

Themes

RestaurantCraftsmanshipIndividualitySoulFood

In practice

Example use cases

Use this quote to emphasize the importance of quality in a restaurant presentation at a culinary school event.

More from Danny Meyer

A great restaurant doesn't distinguish itself by how few mistakes it makes but by how well they handle those mistakes.
Danny MeyerRead
My history has been to grow the roots as deeply as you can before going on to the next thing. That's why it took 10 years to go from Union Square Cafe to Gramercy Tavern, and another 10 years to go from Blue Smoke's first location to its second, and five to go from Shake Shack 1 to Shake Shack 2.
Danny MeyerRead
The most important thing you can do is make the distinction between customer service and guest hospitality. You need both things to thrive, but they are completely different.
Danny MeyerRead
Hospitality is present when something happens for you. It is absent when something happens to you. Those two simple prepositions - for and to - express it all.
Danny MeyerRead

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