We do not choose survival as a value, it chooses us.
B. F. SkinnerRead
The human species took a crucial step forward when its vocal musculature came under operant control in the production of speech sounds. Indeed, it is possible that all the distinctive achievements of the species can be traced to that one genetic change.
Interpretation
The development of controlled speech was a pivotal moment in human evolution.
B. F. Skinner highlights the importance of the ability to control vocalization in the evolution of humankind. This capacity for structured communication via speech is suggested to be the foundation for various complex achievements, indicating that the advancement of human civilization is deeply rooted in this singular genetic advancement.
In practice
In a speech about communication's role in society, one might reflect on Skinner's insights.
We do not choose survival as a value, it chooses us.
Each of us has interests which conflict the interests of everybody else... 'everybody else' we call 'society'. It's a powerful opponent and it always wins. Oh, here and there an individual prevails for a while and gets what he wants. Sometimes he storms the culture of a society and changes it to his own advantage. But society wins in the long run, for it has the advantage of numbers and of age.
No theory changes what it is a theory about; man remains what he has always been.
I am opposed to the military use of animals. I am also opposed to the military use of men.
The ideal of behaviorism is to eliminate coercion: to apply controls by changing the environment in such a way as to reinforce the kind of behavior that benefits everyone.
Unable to understand how or why the person we see behaves as he does, we attribute his behavior to a person we cannot see, whose behavior we cannot explain either but about whom we are not inclined to ask questions.
We often say that our science is objective and accurate, but we don't often say that our science is incomplete - that although the established parts of natural science are very well tested and the evidence makes a compelling case for things being as they've been described, there nevertheless are open questions that we cannot answer.
The most complex object in the known universe: brain, only uses 20 watts of power. It would require a nuclear power plant to energize a computer the size of a city block to mimic your brain, and your brain does it with just 20 watts. So if someone calls you a dim bulb, that's a compliment.
Quantum mechanics is certainly imposing. But an inner voice tells me that this is not yet the real thing. The theory says a lot, but does not bring us any closer to the secrets of the "Old One." I, at any rate, am convinced that He is not playing at dice.
By refocusing our space program on Mars for America's future, we can restore the sense of wonder and adventure in space exploration that we knew in the summer of 1969. We won the moon race; now it's time for us to live and work on Mars, first on its moons and then on its surface.
I regard music therapy as a tool of great power in many neurological disorders -- Parkinson's and Alzheimer's -- because of its unique capacity to organize or reorganize cerebral function when it has been damaged.
There are only certain intervals of time when life of any sort is possible in an expanding universe and we can practise astronomy only during that habitable time interval in cosmic history.
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