The concept with Off-White is that I have no ideal target. It's more about trying to make something for everyone. And I think that's what helps make it unique. That there isn't a specific muse.
Virgil AblohRead
People, when they say 'streetwear,' they miss the central component, which is that it's real people; it's clothes that are worn on the street.
Interpretation
Streetwear embodies the essence of everyday people and their style choices.
Virgil Abloh emphasizes that streetwear should not just be seen as a trend or a label, but rather as a genuine expression of culture and individual identity. It represents the way real people opt for comfort and authenticity in their clothing, reflecting their lives and experiences in urban environments.
In practice
This quote can be used in a fashion seminar to illustrate the importance of personal expression in clothing.
The concept with Off-White is that I have no ideal target. It's more about trying to make something for everyone. And I think that's what helps make it unique. That there isn't a specific muse.
The whole point of collaboration is that you give and take from each other, and that's how you create things that are totally new.
I'm always trying to prove to my 17-year-old self that I can do creative things I thought weren't possible.
From my perspective, I'm trying to stand for a generation. You know, each generation has designers who go along with it.
There's no line between a designer and consumer.
I do fashion to tell a narrative.
We're dealing with sophisticated customers. What's most important to these women is individuality. I have to create things she'll want to wear, no matter who she is.
Basic clothes are for all women, to last for decades and decades. They are the future and will never change. I am persuaded of that.
Iβve always been about style for people, not βYouβre going to wear this outfit,β... It was the way you put yourself together and the imagination, not buying this number off the rack, but the way you wear it
Building a proper wardrobe is like building a home. Indeed, you should think of it like a home, because it is something you're going to live in. It must be comfortable and suit all your needs.
Fashion is about going ahead, not about memory.
Moving fashion used to be one of my chief goals. It's not necessarily any more. Fashion needs to change when life changes. You only need to move fashion forward when there's a reason to move fashion forward.
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