The concept with Off-White is that I have no ideal target. It's more about trying to make something for everyone. And I think that's what helps make it unique. That there isn't a specific muse.
From my perspective, I'm trying to stand for a generation. You know, each generation has designers who go along with it.
Interpretation
What this quote means
Virgil Abloh emphasizes the importance of design in representing and shaping the identity of a generation.
In this quote, Virgil Abloh reflects on the role of designers in culture and society. He suggests that each generation is characterized by certain values and aesthetics, and designers have a unique responsibility to capture and express these qualities through their work. Abloh's perspective underscores the connection between design, culture, and generational identity, as he aims to represent the voices and experiences of his own generation in his creations.
Themes
In practice
Example use cases
In a speech about the intersection of art and culture, one might say, 'As Virgil Abloh stated, I'm trying to stand for a generation.'
More from Virgil Abloh
All quotes βThe whole point of collaboration is that you give and take from each other, and that's how you create things that are totally new.
I'm always trying to prove to my 17-year-old self that I can do creative things I thought weren't possible.
There's no line between a designer and consumer.
I do fashion to tell a narrative.
People, when they say 'streetwear,' they miss the central component, which is that it's real people; it's clothes that are worn on the street.
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Hollywood wants to own everything. I don't want to own anything. I don't want people just to make content, I want to empower and teach them to create content they own that they can exploit in any medium.
We are trying to communicate that which lies in our deepest heart, which has no words, which can only be hinted at through the means of a story. And somehow, miraculously, a story that comes from deep in my heart calls from a reader that which is deepest in his or her heart, and together from our secret hidden selves we create a story that neither of us could have told alone.
I can't be alone among fiction writers in regarding the world, so much weirder than anything we could make up, as beating us at our own game or in racking my brains over what could possibly constitute a contribution when novels pale before the newspaper.
Pick up a camera. Shoot something. No matter how small, no matter how cheesy, no matter whether your friends and your sister star in it. Put your name on it as director. Now you're a director. Everything after that you're just negotiating your budget and your fee.
I think it's good not to make demands on the reader too early. But as the poem goes on, I want the journey of the poem to lead into some interesting places.
Eschew the monumental. Shun the Epic. All the guys who can paint great big pictures can paint great small ones.