The concept with Off-White is that I have no ideal target. It's more about trying to make something for everyone. And I think that's what helps make it unique. That there isn't a specific muse.
From my perspective, I'm trying to stand for a generation. You know, each generation has designers who go along with it.
Interpretation
What this quote means
Virgil Abloh emphasizes the importance of design in representing and shaping the identity of a generation.
In this quote, Virgil Abloh reflects on the role of designers in culture and society. He suggests that each generation is characterized by certain values and aesthetics, and designers have a unique responsibility to capture and express these qualities through their work. Abloh's perspective underscores the connection between design, culture, and generational identity, as he aims to represent the voices and experiences of his own generation in his creations.
Themes
In practice
Example use cases
In a speech about the intersection of art and culture, one might say, 'As Virgil Abloh stated, I'm trying to stand for a generation.'
More from Virgil Abloh
All quotes βThe whole point of collaboration is that you give and take from each other, and that's how you create things that are totally new.
I'm always trying to prove to my 17-year-old self that I can do creative things I thought weren't possible.
There's no line between a designer and consumer.
I do fashion to tell a narrative.
People, when they say 'streetwear,' they miss the central component, which is that it's real people; it's clothes that are worn on the street.
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Singing has always seemed to me the most perfect means of expression.
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incurable lover of the grotesque
Writing doesn't mean necessarily putting words on a sheet of paper. You can write a chapter while walking or eating.
Sometimes what we call tragedy, at least in the theater, are really case histories. They're based on the central figure, and things happen to that person, and they're called tragedy because they're extremely sad. But tragedy always has a glorious thing happen at the end of it. That's what the catharsis is.