In professional work - certainly in the arts and graphics - 99% of people have zero courage. They blow with the wind.
George LoisRead
A cautious creative is an oxymoron.
Interpretation
What this quote means
Being overly cautious can stifle creativity.
The quote by George Lois emphasizes that true creativity requires boldness and risk-taking. If one is too cautious, they hinder their ability to innovate and express original ideas, which is essential for any creative endeavor.
Themes
CreativityCautionInnovationBoldnessRisk
In practice
Example use cases
A speaker at a creative workshop could use this quote to encourage attendees to take risks in their projects.
More from George Lois
All quotes βYou can't test great advertising. You can only test the mediocre. Not that I don't care about demographics. You have to understand who you're going after.
George LoisRead
Truly great images make all the other millions of images you look at unimportant. You gotta look at an image and understand it in a nanosecond.
George LoisRead
In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.
George LoisRead
I've done truth to power all my life. It's got me into trouble, but who cares?
George LoisRead
I don't design. I get what I think is a big idea, and I put the idea down. I'm not a designer. I'm a communicator.
George LoisRead
Similar quotes
The creative individual is particularly gifted in seeing the gap between what is and what could be.
John W. GardnerRead
Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make.
Charles EamesRead
Originals are nonconformists, people who not only have new ideas but take action to champion them. They are people who stand out and speak up. Originals drive creativity and change in the world. They're the people you want to bet on.
Adam GrantRead
Everything you've ever read of mine is first-draft. This is one of the peculiarities of the comics field. By the time you're working on chapter three of your masterwork, chapter one is already in print. You can't go back and suddenly decide to make this character a woman, or have this one fall out of a window.
Alan MooreRead
I've known several cases of writers who decide to write about something and they research the hell out of it and when they're ready to write, they can't move because they are so burdened. I start writing. Whatever I need somehow comes to hand.
E. L. DoctorowRead
Discovering a new explanation is inherently an act of creativity.
David DeutschRead