Competition should not be for a share of the market-but to expand the market.
W. Edwards DemingRead
What should be the aim of management? What is their job? Quality is the responsibility of the top people. Its origin is in the boardroom. They are the ones who decide.
Interpretation
What this quote means
Management should prioritize quality as a responsibility that starts from the top levels of the organization.
This quote by W. Edwards Deming emphasizes that the aim of management is to ensure quality throughout the organization, and this obligation begins with the highest levels of leadership. It highlights the critical role that top executives and board members play in setting standards and making decisions that influence the overall quality of products and services, indicating that true quality management must originate in the boardroom.
Themes
QualityManagementLeadershipResponsibilityDecision-Making
In practice
Example use cases
In a business seminar discussing quality management practices.
More from W. Edwards Deming
All quotes →The job can't be finished only improved to please the customer.
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Don't expect smart people to listen to you without proof.
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Quality begins with the intent, which is fixed by management.
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Learn the basics of analytics and people will love you. If you don't have time to learn, hire someone.
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Just because you can measure everything doesn't mean that you should.
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