QuoteProject
Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
Tim Cook
ShareWTF𝕏

Interpretation

What this quote means

The quote emphasizes the need for businesses to prioritize user experience over self-interest.

Tim Cook highlights a shift in business models that have traditionally prioritized self-interest over the user experience. He suggests that by solving problems related to user experience, businesses can create value for their customers and ultimately succeed in the market.

Themes

BusinessUser ExperienceSelf InterestProblem SolvingValue Creation

In practice

Example use cases

In a keynote speech at a tech conference, a leader might use this quote to inspire a focus on customer-centric innovation.

More from Tim Cook

The North Star has always been the same, which for us, is about making insanely great products that really change the world in some way - enrich people's lives.
Tim CookRead
There have been people that suggest that we should have a back door. But the reality is if you put a back door in, that back door's for everybody - for good guys and bad guys.
Tim CookRead
I don't subscribe to the view some people have in the industry that you should purposefully design products that do not last that long. I don't think it is good for anyone.
Tim CookRead
When technological advancement can go up so exponentially, I do think there's a risk of losing sight of the fact that tech should serve humanity, not the other way around.
Tim CookRead
Work takes on new meaning when you feel you are pointed in the right direction. Otherwise, it's just a job, and life is too short for that.
Tim CookRead
That has always been the objective of Apple: to do things that really enrich people's lives. That you look back on and you wonder, 'How did I live without this?'
Tim CookRead

Similar quotes

Learn to sell. In business you’re always selling: to your prospects, investors and employees. To be the best salesperson put yourself in the shoes of the person to whom you’re selling. Don’t sell your product. Solve their problems.
Mark CubanRead
Consistent alignment of capabilities and internal processes with the customer value proposition is the core of any strategy execution.
Robert S. KaplanRead
Managing a business, small or large, today requires an extremely disciplined, thoughtful approach with regard to the pressure that people are under.
Howard SchultzRead
Zoom does not focus on revenue goals, but rather we have confidence that focusing on the happiness of existing customers and our employees will organically increase growth.
Eric YuanRead
Owning a popular sports team is very different than any other type of business. They don't throw parades when Apple has the biggest quarter in corporate history. People don't call and email asking for anyone from the team to come visit their sick child. They don't cry as they request a jersey of their child's favorite player to be buried with them.
Mark CubanRead
We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
Jeff BezosRead

A little wisdom, now and then

Subscribe for the occasional hand-picked quote. No noise.