Quotes on Social Media

Social media has given us this idea that we should all have a posse of friends when in reality, if we have one or two really good friends, we are lucky.

The truth is I've been doing Kickstarter before there was Kickstarter; there was no Internet. Social Media was writing letters, making phone calls, beating the bushes.

Just because you can measure everything doesn't mean that you should.

Online I see people committing 'social media suicide' all the time by one of two ways. Firstly by responding to all criticism, meaning you're never going to find time to complete important milestones of your own, and by responding to things that don't warrant a response. This lends more credibility by driving traffic.

Vulnerability is based on mutuality and requires boundaries and trust. It's not oversharing, it's not purging, it's not indiscriminate disclosure, and it's not celebrity-style social media information dumps. Vulnerability is about sharing our feelings and our experiences with people who have earned the right to hear them.

Social media are a catalyst for the advancement of everyone's rights. It's where we're reminded that we're all human and all equal. It's where people can find and fight for a cause, global or local, popular or specialized, even when there are hundreds of miles between them.

A brand is no longer what we tell the consumer it is - it is what consumers tell each other it is.

Social media requires that business leaders start thinking like small-town shop owners. This means taking the long view and avoiding short-term benchmarks to gauge progress. It means allowing the personality, heart and soul of the people who run all levels of the business to show.

Don't worry; skills are cheap, passion is priceless. If you're passionate about your content and you know it and do it better than anyone else, even with few formal business skills you have the potential to create a million-dollar business.

Build it, and they will come" only works in the movies. Social Media is a "build it, nurture it, engage them, and they may come and stay.

Social media has taken over in America to such an extreme that to get my own kids to look back a week in their history is a miracle, let alone 100 years.

Saying hello doesn't have an ROI. It's about building relationships.

From the streets of Cairo and the Arab Spring, to Occupy Wall Street, from the busy political calendar to the aftermath of the tsunami in Japan, social media was not only sharing the news but driving it.

Do not say a little in many words but a great deal in a few.

Social media's greatest assets - anonymity, 'virality,' interconnectedness - are also its main weaknesses.

People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.

There's a danger in the internet and social media. The notion that information is enough, that more and more information is enough, that you don't have to think, you just have to get more information - gets very dangerous.

There are two types of people on social media: people who want more followers, and liars.

Most teens aren’t addicted to social media; if anything, they’re addicted to each other.

Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.

If you do what you've always done, you'll get what you've always gotten.