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It is more important to do what is strategically right than what is immediately profitable.
Philip Kotler
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Interpretation

What this quote means

Prioritize long-term strategy over short-term gains.

This quote emphasizes the importance of making decisions that align with a strategic vision for the future rather than focusing solely on immediate financial benefits. It suggests that sustainable success often comes from doing what is fundamentally beneficial in the long run, even if it may not yield instant profits.

Themes

StrategyProfitLong-TermDecision-MakingBusiness

In practice

Example use cases

In a business meeting to encourage long-term planning.

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Quote by Philip Kotler | QuoteProject